Women Of The World, Raise Your Right Hand

BY : Emily Zimmer

A Diamond is a Girl’s Best Friend

Prior to jewelry company De Beers’ “A Diamond is Forever” campaign, it was not so readily assumed that engagements and marriages required the purchase of a flashy diamond ring. By equating the toughness of diamonds with the desire for a marriage to last forever, proposing with a diamond ring became absolutely mandatory, altering Western society forever. While this anomaly is widely acknowledged, it has yet to be combatted or swapped out for any better alternative.

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Topics: Diamonds, Sell Diamond Ring, Right Hand Rings